In a world where the word “customer-centric” gets thrown around like confetti, it’s rare to see a bank that actually starts with the customer. NCBA Bank doesn’t just talk about it – they’ve built their entire brand, strategy, and partnerships around what customers genuinely need.
From everyday services to long-term impact, NCBA operates on one principle: how can we make our customers’ lives better?
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That means relevance, first and foremost. Whether you’re a salaried worker, a business owner, or living in the diaspora, NCBA Bank meets you where you are. Their diaspora banking team literally travels to customers abroad, helping them explore and understand investment options back home. It’s about guiding, informing, and serving.
Take, for example, the NCBA Golf Series. At first glance, it’s a high-end sporting event. But it’s also a way of nurturing the sport while engaging communities across Kenya, bringing together customers, partners, and impact.
Wherever the Golf Series goes, you’ll find sponsorships that uplift local initiatives, and often, tree-planting efforts following close behind. It’s marketing with a conscience every swing, every handshake, backed by a deeper agenda of environmental and social responsibility.
Their sustainability agenda is equally grounded in purpose. In Mr. Gachora’s words, ”As part of our commitments, we have pledged to mobilise KES 30 billion to support green and sustainable financing, are already setting up EV charging stations across the region with available funding of KES 2 billion, with partners working to grow 10 million trees by the year 2030, we are deploying KES 100 million annually to support the communities in which we operate.”
True to these words, NCBA Group has planted over 400,000 trees in 2024 alone and continues to plant and donate trees in its activities. They also recently partnered with Solar PV, to provide lease to own solutions, in a bid to increase green energy uptake.
They are backing up the climate talk with action. NCBA is laying the groundwork for a greener future, while also giving customers affordable ways to transition to clean energy.
But customer-centricity is also the little things. Like partnering with Qatar Airways and Visa to make your purchase experiences slightly better. Hosting dinners for mortgage customers just to show appreciation and offer advice. The Family Matters TV program that keeps money matters relatable and timely.
When a bank sees your goals as part of its own mission, everything changes. NCBA doesn’t just serve; it listens, walks, and grows alongside its customers. They make sure to show up, with purpose.
This is what it means to be truly customer-centric. Not just in theory. But in action.
#NCBAChangeTheStory NCBA Bank
CEO & Co-Founder, Abojani Investment
Robert Ochieng is a visionary entrepreneur and the co-founder of Abojani Investment, a leading financial education platform in Kenya that has empowered over 20,000 Africans to embark on their investment journeys. As CEO, he has demonstrated an unwavering commitment to financial literacy, successfully demystifying money and investments and making them accessible and relevant to individuals from all walks of life.
Running Thriving Investment Communities
Robert’s influence extends well beyond Abojani Investment’s core offerings. He has actively fostered a sense of community by running investment forums and groups with a vast following of over 300,000 Africans. These communities provide a safe space for individuals to exchange ideas, share experiences, and support each other on their investment journeys.
Vision for the Future
As co-founder of Abojani Investment, Robert envisions a financially empowered Africa. He strives to expand the reach of his financial education initiatives, enabling millions more to gain the knowledge and confidence needed to achieve their financial goals. His vision is to create a society where every individual has the tools and understanding to build lasting wealth and prosperity.
Professional Background
Robert Ochieng is a highly accomplished CEO at the helm of Abojani Investment, an investment and advisory firm in Kenya. He is a seasoned professional with over 14 years of experience in IT, Finance, and leadership.
His career includes key roles at prominent institutions such as Equity Bank, Gulf African Bank, Guaranty Trust Bank (GTBank) and Airtel.
Robert’s expertise has also been sought after by the National Treasury for consultancy on planning and budgeting systems, showcasing his exceptional knowledge and skills in the field. Passionate about driving meaningful conversations and collaborations between academia, industry, and the public sector, Robert actively engages in research projects focusing on digital transformation within the financial services sector. With his visionary leadership and strategic insights, Robert Ochieng continues to make a significant impact in the business world.
